Back to all workCase Study
Full-Funnel Growth For a SaaS Startup
2.4x return on ad spend
The Challenge
Paid and organic channels were running independently with no shared strategy, leading to wasted spend and inconsistent lead quality.
What We Did
- Aligned paid campaigns with organic content funnel
- Rebuilt attribution tracking across channels
- Optimized landing pages for conversion
The Result
Return on ad spend reached 2.4x while cost per lead dropped 55%.
